2016 SEMA Show
Well another SEMA is in the books and it was a big one. The show starts for me with the International Show Car Association (ISCA) Producers Meeting on Monday. All of the producers of the ISCA shows across the country get together to discuss this years shows, and plans for the next year. We discuss marketing plans, what celebrities work, and everything else that make these complex shows come off. It's definitely helpful as I help Co-Produce the Portland Roadster Show.
Then it's time for SEMA. Rumor has it that attendance was up another 10% this year and it looked like it. The halls were busting at the seams, and they even parked cars our behind North Hall this year. Trucks, Tuners and Exotics were definitely dominating the scene this year. The few hot rods or classics were usually found in the paint companies booths, since the high end builds are getting the best paint and painters.
The two highlights for me, were seeing the 2016 Ridler Award Winner Olds-Cool. A beautiful 1939 Oldsmobile that truly is a piece of art. It was featured in the PPG booth, along with the America's Most Beautiful Roadster Winner of Daryl Hollenbeck, and Jerry Kjensrud's Portland Roadster Show Hall of Famer, Halo.
The other highlight was the unveiling of Madam V. The amazing 1948 Cadillac build of the Ring Brothers. Two brand new 2016 Cadillac ATS-V's were purchased and canabilised for their chassis and running gear, to which the 48 Caddy body was attached. Amazing build!